The 1970s was a decade that left an indelible mark on design, with its bold colors, earthy tones, and playful accents. Today, we find ourselves in the midst of a retro renaissance as the distinctive aesthetic of that era is making a comeback. Leading the charge in this revival is GUBI, a renowned design company that has recently unveiled new colors for its iconic lighting designs, including the Semi, Gräshoppa, and Turbo.
GUBI's latest color palette draws inspiration from the natural accents, glossy textures, and warm earth tones that defined the 1970s style. The Semi Pendant, a design masterpiece by Claus Bonderup and Torsten Thorup from 1968, was a sought-after lighting fixture in the 1970s and 1980s. In a nod to the era's distinctive interior palette, GUBI has expanded the Semi Collection with three new color options – Roasted Pumpkin, Fennel Seed, and Dark Cocoa. These shades bring autumnal earth tones into contemporary homes, evoking the comforting flavors of fall. The outer shade's high-gloss finishes pay homage to the preference for gleaming, reflective surfaces that characterized the later years of the 1970s.
Greta M. Grossman's Gräshoppa Lamp, a pioneering and playful modernist design from the mid-20th century, now boasts three new glossy colors: Alabaster White, Walnut Brown, and Black. These finishes capture the love of nature and the inclination towards high-gloss textures that defined the 1970s. Louis Weisdorf's Turbo Pendant, a sculptural classic from the 1960s, is introduced in an Alabaster White finish, expanding its versatility to complement a broader range of interior palettes. The glossy, high-shine finish injects a touch of glitz into the design, updating it for a contemporary audience.
GUBI's choice of colors for its lighting designs reflects the renewed global appreciation for 1970s aesthetics, characterized by earthy, natural shades and shiny, gleaming surfaces. The company's commitment to honoring the essence of the era is evident in the meticulous selection of new finishes. The Roasted Pumpkin, Fennel Seed, Dark Cocoa, Alabaster White, Walnut Brown, and Black hues collectively offer a versatile selection of high-shine finish options. This adaptability ensures that GUBI's lighting designs can seamlessly integrate into a wide variety of interior palettes, from those embracing the nostalgia of the 1970s to contemporary spaces seeking a touch of retro charm.
In conclusion, GUBI's unveiling of new colors for its iconic lighting designs marks a celebration of the 1970s aesthetic. The company successfully captures the essence of the era through a careful selection of earthy tones and glossy finishes, allowing these designs to not only pay homage to the past but also cater to the evolving tastes of today's design enthusiasts. As we embrace the retro renaissance, GUBI's commitment to blending timeless design with contemporary flair ensures that these lighting fixtures continue to be cherished elements in modern interiors.